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Optimising your website for search engines
Classical web site optimisation, always referred
to as Search Engine Optimisation, usually means different overall
changes
to all web sites. BMCOptimise caters for all sites large
or small, dynamic or flat.
The steps BMCoptimise adheres to when
optimising your web site are as follows:
1. Optimise the internal features of your web
site - this includes: source code optimisation, includes:
- meta/alt
code, titles and code relocation
- internal link structure optimisation,
includes:
- ensuring all pages in your site can be crawled and
registered by search engines, and
- content optimisation, includes:
- optimising keyword density
2. Optimise the external features
of your web site - this includes:
- number of links to your web
site
- quality of links to your web site
- www source of the links to
your web site
This service involves the analysis all facets of
your web site from an optimisation, specifically, from a search
engine's perspective, to essentially improve your web site's position
in search engines. Our tailored solutions are based on integrating
search engine optimisation recommendations to website, with a view
of maintaining the website's look & feel and functionality.
The first step in the search engine optimisation
cycle is to create necessary strategies and form actual outcomes.
These are then placed
into a consultation document for the site's webmaster to implement.
The second step is for SEO to work on your website's
external properties in terms of improving such things as the number
of
websites that
link to your website.
The final step is to setup an account
that reports on the level of new search engine traffic we are
providing to your website,
your improved search engine rankings and other market intelligence
reports showing what position your website has on the Internet
overall, especially in comparison to competitor websites.
To
request a proposal for website Optimisation services, please
contact us.
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